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JP CN
Kyoto Ochanokosaisai
Branding, Graphic, Signage, Package, Space, CI / VI, Web

Client_Maruya Co., Ltd.
Location_Kyoto, Japan
Art direction, Design_Takashi Kuroyanagi
Architectural Design_*A.C.E. HATANO ARCHITECTS OFFICE

*external staff

I conceived the store branding and image design for a shop in Kyoto specialising in pepper products. ‘おちゃのこさいさい’ (Ochanokosaisai) is the company’s brand name. Playing upon the word ‘Odoroki’ (‘surprise’ in Japanese) and the idea of enjoying the products.